What I am Learning About Transformational Launches

Sacred Business Mastermind Orientation Month has been a blast and there are some great learnings that I have uncovered from this experience so far and it’s only been a little over a week. I have 27 womxn plus 6 alumni holding space in the group and it’s been incredible.

Being of service and letting go of the outcome.
My dear sister and friend, Kristina Shands, brought an idea she has been working on to me and I was a full-hearted yes to exploring this further with her. What if we launched, meaning shared our offering, in a way that was led by support and love rather than scarcity and fear? This is how Sacred Business Mastermind Orientation (O-Month) was created.

I would not rely on convincing my community through fear and lack tactics why they should join me on a sacred journey through the Sacred Business Mastermind. Instead, we were going to hold a powerful mastermind experience for any sister who felt called. The sacred exchange for this month would be - you need to be ALL in. These womxn are asked to carve out a good amount of time to be a part of this.

Here is the thing about free things - people do not take it seriously and it f’in hurts when that happens. You find yourself wondering why you should even bother giving all of yourself when others won’t take you nor themselves seriously through a sacred experience. And then your own fears and insecurities begin to bubble up.

I chose to do things differently since doing the same thing over and over again when it isn’t working is simply madness.

I chose to consider an offering that wasn’t free but rather a sister would be required to exchange my time, wisdom, and space holding for their time, devotion, and commitment to showing up in the group. And you know what - they are!

27 women have been a yes to being ALL in. They show up for calls, post in the Facebook group, take action each week, and are so freaking aware of themselves, it’s easy to coach them. The entire experience creates so much joy in me.

Lastly, the reason I love this so much is that I am being asked to let go of the outcome and rather see each of the sisters taking leaps and bounds for and with their business. I see the changes where there is more beauty, abundance, grace, connection, and inspiration in their lives.

Devotional Commitment
I spend 4 hours a week on live calls with the O-Month Masterminders which is actually more than in the 6-month Sacred Business Mastermind. Don’t you worry, in the full experience, you aren’t required to show up every week for 4 hours. This was my way of gauging people’s commitment to an experience that required no money exchange. I also spend about 2-3 hours creating FB Lives, considering what information the sisters may need based on their questions, replying to comments, and holding space.

Prior to joining, the womxn were asked to read through the O-Month vow and commit to the expectations I had. I then asked them to share their vows in the FB group with clear guidelines. Each week, the sisters receive an email reminding them of the live calls and a recap of the videos they may desire to watch that I have created in the FB group. I believe there is a wealth of information that is provided and a consistent way for them to not feel lost in the group.

Space Holders
I have 6 alumni who are actively participating in O-Month while also holding space alongside with me. I do not believe I need to do it alone nor am I expected to. Giving the past Sacred Business Mastermind sisters and brother the opportunity to hold leadership roles within the group has been beautiful. I love watching them be so involved and deeply committed to seeing the growth of each individual sister in the group.

The best part of this is, they get to ask me additional questions about soulful leadership. We have conversations about holding space in intimate sister circles, what they believe my expectations are, and what I would do in certain situations. How else will we learn from each other and shift the paradigm of leadership if we aren't having these conversations and real-life experiences?

Time to See Ourselves as Business Owners + Entrepreneurs
I believe in action. We are healers, coaches, and creatives but we forget that we are business owners. As badass entrepreneurs, it’s time to take ownership of how we connect or disconnect with our business. When or if we ever had a full-time job, interned, went to school, or took care of others - you know that you show up to your workplace. You don’t shirk your responsibilities and you are there for the allocated hours that were designated to you. So why do we think this is different for us as healers? For some reason we associate healing or coaching with a more loose, abstract look at our business rather than considering ourselves Founders, CFOs, CEOs, and CDO’s.

We are chief financial officers, chief executive officers, and chief design officers. We are producers, creatives, copywriters, community managers, marketing specialists, content creators, designers, and business managers. Since we are either solopreneurs or a small business, most of these lie on us.

Do you see how we are BADASS?!

It’s time to acknowledge this and realize we have an equitable place in the mainstream world of business.

So in Sacred Business Mastermind O-Month, I ask sisters to share every week one question they are walking with and 3 action steps they are taking each day. We hold each other accountable and shit is getting done!

Energy Healing
Every week, I show up as a business strategy alchemist and a medicine woman. This means that the way in which I coach may be slightly different than other business coaches. I believe in understanding the energy of your question or where you are stuck before we dive into strategy and action plans. I also believe that you will know what to do next once we identify what is actually happening internally. Sisters show up each week for these live sessions and it’s incredible to watch the impeccable space holding of the group. Whether a womxn is in the hot seat or not - receiving coaching - every single sister is present and moves through the experience as if it were her own. The healing one sister receives ripples through the group. I am honored to hold this sacred space with the O-Month masterminders for every one of them are self-aware, radically responsible, and take ownership of their challenges. I love them fiercely.

Me in my Humanness
This is what transformational launches, or sacred invitations look like.

Do I worry that next month no one will desire to say yes to the 6-month Sacred Business Mastermind and pay for the experience - sometimes. My humanness does move through doubt, I am not going to lie. I am human. At the same time, do I love what I am co-creating with the O-Month masterminders? Hell Y E S.

And the more I am present, the more I remember how masterful I am. I’m not a newbie and the place in which we are holding each other is next level. I am next level and I celebrate that.

There is Still Time
If you are interested in the Sacred Business Mastermind but O-Month feels a bit overwhelming, let me ease some of the anxiety. Sacred Business Mastermind is longer, it’s 6-months so the time we spend together feels more spacious.

As a group we find a time that works for most sisters. You do not need to worry that you’ll miss a boatload of live calls because as a small group, we can be flexible. To learn more about the 6-month experience that begins in June, please head over here and fill out your application.

If you are looking to speak with someone who has gone through this, our alumni are on call, meaning they are open to connecting with you and sharing their own experience and answering any questions you have. I am here as well. Simply respond to this email and let us know.

If you are curious about stepping into Orientation Month where there is no monetary exchange but time and heart exchange, you may still do that. Click here.

Sora No

Sora Surya No is a transformative business coach, intuitive mentor, international retreat leader, inspirational speaker, fire igniter, heart whisperer, nomadic entrepreneur, and world traveler.


As the creator of the Intuitive Soul and Business Mapping™ and holder of worldwide Radiant Women's Circle Intensives, Sora blends formal education and real world experience with mystical transformation, ritualistic practices, inner reflection, and deepening community to help passionate entrepreneurs integrate feminine energy into their business so they can lead a life that is wild, free, and calm.

Sora’s unique approach brings her clients a resounding level of clarity around how they are being called upon to serve in the world, who their ideal customers are and how to reach them, ways to build a worldwide community that they can leverage for support and partnership, uncovering the fears stalling success and developing rituals for how to work through those blocks, practices for healing the whole self and not just their business, learning how they can use magic everyday for what they would like to create for themselves, how to ask and receive exactly what the Heart desires, and how to run a successful business from anywhere in the world.